According to the Google designer, Aileen Cheng, it is not an easy task to uphold changes.
Google search may be a mainstay for desktop browsing, but its mobile version has left often much to be desired. "We're not just organizing the web's information, but all the world's information", Aileen says. The search engine will also "purposefully" use more colors to highlight important information in the text.
Five factors drove the redesign.
The main change might go unnoticed by most people since Google has simply decided to make the text a bit bolder while making titles larger, so it's easier for people to see at a glance. At first blush, Google is acknowledging that phone searches are all about speed - fanciful graphics don't matter much when you're in a hurry to tap the most relevant link.
Google's pre-made Search cards that display pertinent info that's usually stripped from Wikipedia are getting a slight refresh as well. In the brand new design, search outcomes will likely be discovered extra shortly than within the current time. Google Search redesign allows users to focus their analysis on the content and information, rather than the development features that make their search clearer and faster. The search giant, for example, enlarged the font folder further, especially for titles of pages that showed it in search results. She explained, "We chose to create a new edge-to-edge results design and to minimize the use of shadows, making it easier to immediately see what you're looking for".
Google is getting rid of the shadows and will make the new interface spacious and easy to read
The change will bring information into focus and make text easier to read, Google explained. The update also includes Google's own font. Instead of using hues and lighter shades, Google has chosen solid background colors to help the readers focus on the content without any difficulty. The overall effect is that users will have more space and breathing room for Search results and other content to take the center stage.
Google is giving the search experience on mobile devices some aesthetic upgrades.
This follows a string of new rounder icons that Google has been using in its other apps lately. "This type is part like our DNA already". Simply take a gander at the Search bar or the magnifying glass.
In addition, Google has also relied on ventilation and contrasts, to make it easier for Internet users to access information.