Taylor Swift's 'Folklore' Sells Over 2 Million Copies Worldwide

Taylor Swift's 'Folklore' Sells Over 2 Million Copies Worldwide

Additionally, folklore set the US and Worldwide Amazon Music Indie/Alternative Streaming Record.

Along with spotlighting its success in markets like the US, UK, Australia and Ireland, Republic adds that "folklore" delivered the biggest opening week in China since her own "Lover" launched a year ago.

Taylor Swift's new album Folklore has impacted on The Official Big Top 40. She also becomes the first artist in the modern era to sell at least 500K weekly copies (traditional album sales) with seven different albums.

Swift later tweeted, "Amira, I admire the work you're doing and I'm happy to make a contribution to your company and to support the Black in Fashion Council (launching on 8/3) with a donation".

No one knew: 'No one knew I was making an album. "Folklore" is Swift's seventh album to debut at the top of the chart. Legends "Never Die" dropped to #3.


Ultimate first-week US gross sales estimates have but to be introduced, however Swift's album is pacing to say the title for largest debut of 2020. By comparison, Lover premiered to 867,000 equivalent album units. In totality, it sold 846,000 units - led by 615,000 in album sales, 218,000 in SEA units, and 13,000 units in TEA units.

The singer-songwriter also sold a remarkable 12,152 album downloads, outselling the rest of the Top 100 combined, for the biggest download week one of the year so far.

In just its first day on Spotify the album was streamed an incredible 80.6 million times. All her six previous albums achieved the feat when they were released.

"Red" (1.208 million, 2010), "1989" (1.287 million, 2014), "Reputation" (1.21 million, 2017), and "Lover" (679,000, in 2019) are the other albums that scored more than 500,000 units in their opening week.

Rasool called the design change "a great first step" and said her and Swift's teams were discussing the situation.

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