Unacast Tracking US Citizens' Social Distancing 03/25/2020

Wyoming gets a failing grade from Unacast for social distancing but Teton County in particular scored an A. Image Unacast

And, while you do, keep in mind that an untold number of companies just like Unacast are busy analyzing your every move - either for the sake of public health, or their bottom line. It uses the reduction in the total distance we travel as a rough index for whether we're staying put at home.

On Tuesday, a company called Unacast that collects and analyzes phone Global Positioning System location data launched a "Social Distancing Scoreboard" that grades, county by county, which residents are changing behavior at the urging of health officials.

Curious how other states and counties measured up? States that ranked highest in social distancing scores, all receiving As, included Alaska, Nevada, New Jersey, Rhode Island and the District of Columbia. It was conducted by Unacast, who awarded the state an "A" grade.

"We sat down and asked ourselves, 'How can we help?"

According to location data taken from smartphones, Calcasieu Parish residents are doing a pretty good job of keeping their social distance. Sign up for Patch news alerts and newsletters.

While the State of NY gets an overall A grade, Genesee County is marked down to a C grade, based on reducing travel by only about 21 percent.

OK, OK, but how did Unacast get this data exactly? OR and New Mexico received "C" grades, Idaho and Montana received "D" grades and Wyoming is at the bottom with an "F" grade.


The bottom three counties in OH are Preble, Williams and Fayette, which are all receiving "F" grades.

OH is now receiving an "A" grade from the site and is just outside the top 5 states, behind the District of Columbia, Alaska, Nevada, New Jersey and Rhode Island.

Wayne County decreased distance traveled by 44%, and Macomb saw a 51% decrease, with Oakland leading the pack with a 55% decrease. In parts of West Texas and the Panhandle, distance isn't down by much at all. While far from perfectly correlated, as a state's political leanings turn redder, their social distancing to flatten the curve (as of this initial report) worsens.

Social distancing is defined as deliberately increasing the physical space between people to avoid spreading illness, according to Johns Hopkins Medicine.

The World Health Organization and the Centers for Disease Control and Prevention say social distancing is the most effective way to curb the coronavirus. "Some of the data we receive from the Partners or through the SDK may constitute Personal Data under applicable laws".

Closing schools or switching to online classes.

Canceling or postponing conferences and large meetings.

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