According to the report, the film is directed by R J Cutler and produced in collaboration with Interscope Records, and covers moments between Eilish and his family, as well as behind-the-scenes visions in public appearances. The budget of the documentary was reportedly between $1 million and $2 million. Variety is reporting that the number is inaccurate, and it would actually be part of a larger overall deal between Eilish and Apple, which would make way more sense.
Another breakout artist, black, gay rapper Lil Nas X, had the top streamed song of 2019 on AppleMusic with his viral hit Old Town Road, which also spent 19 weeks at the top of the Billboard charts.
The decision could indicate a broader change in Apple's content plans so that all of the company's original programming is published exclusively on its new TV + video streaming service, rather than split into two platforms.
Yesterday at Apple's headquarters in Cupertino, California, Eilish played stripped-down acoustic set with her brother and writing/producer partner Finneas on guitar and piano, featuring a custom, one night-only production design from acclaimed creative director Es Devlin (Adele, Beyonce, Kendrick Lamar).