Following reports of infant deaths related to its Rock 'n Play sleeper, Fisher-Price, along with the United States Consumer Product Safety Commission (CPSC), issued an alert last week, urging parents and caregivers to stop using the product once newborns start to roll over.
A new analysis by Consumer Reports, published on April 8, has tied 32 infant deaths to the rocker.
"We continue to work closely with the Consumer Product Safety Commission regarding the safe use of our products, including the Rock 'n Play Sleeper", a spokesman said.
For nearly 90 years, generations of parents have trusted Fisher-Price to provide high-quality and safe products for their children, and we work hard to earn that trust every day. Tragically, that is not the case.
The Overtons said Ezra died while in a Fisher-Price Rock 'n Play product.
"While the USA product safety regulator has warned that consumers should stop using this product by 3 months of age or as soon as the infant exhibits rollover capabilities, the ACCC recommends that consumers consider using alternative products until we complete our investigation into the safety of this product", a spokesperson told 10 daily.
"We are investigating other deaths that have occurred in the Rock 'n Play".
Fisher Price Rock ‘N Play.
'We are there with you from the moment you bring your child home and take our responsibility for product safety very seriously'. The company said it will continue to work with the Consumer Product Safety Commission.
The CPSC has already warned parents to stop using the sleeper when children turn three months old or are able to turn themselves over, citing 10 deaths, but a report from Consumer Reports this week said the device was actually responsible for 32 infant deaths since its introduction in 2009. Some of the babies died from asphyxia.
"This product is deadly and should be recalled immediately", said Dr. Kyle Yasuda, AAP president.
The AAP does not recommend inclined sleep products such as Rock 'n Play, or any other products that require restraining a baby.
The Canadian Paediatric Society has similar recommendations, including that babies should sleep on a flat, firm surface, and that soft materials including couches, air mattresses ad pillows are not safe. The AAP advises against using auto seats, strollers or other devices for sleep because of the risk that a baby could roll or turn into an unsafe position and be incapable of moving, leading to suffocation or strangulation. It also advises against using auto seats, strollers or other devices for sleep.
"The safety of children is our highest priority". The product meets all applicable safety standards, including those of the worldwide standards organization, known as ASTM global, and is certified by the Juvenile Products Manufacturers Association.
"The Rock 'n Play Sleeper meets all applicable safety standards, including those of the global standards organization, known as ASTM worldwide, and is certified by the Juvenile Products Manufacturers Association (JPMA)". It is essential that the product warnings and instructions are always followed.
Wells Fargo's interest income outlook spooks investors
The firm sold 0 shares during the quarter which decreased its stakes to 3,736,290 shares and is now valued at $19,055,079. Finally, Mercer Capital Advisers Inc. raised its holdings in shares of Wells Fargo & Co by 81.3% in the 4th quarter.