Psych! Burger King offers 1-cent Whoppers to those who ditch McDonald's

Burger King and McDonald's signs

In a ballsy bit of fast food schadenfreude, Burger King is now selling Whoppers for a penny.

You can buy a Whopper for only one cent using the app if the Burger King you are buying it from is within 600 feet of a McDonald's, reports CNBC. Rather, you'll have to use the BK app to order the burger outside of a McDonald's.

Another customer, Sten Drescher, wrote: "I wanted to take you up on this offer, but once I reached McDonald's, I discovered that none of the nearby Burger Kings did mobile ordering, a requirement of this offer".

The promotion "works by geofencing McDonald's locations across the country", Burger King said in a statement.

The promotion runs through December 12 at participating restaurants.

Flashback: Burger King launched a separate promotion last week where its Twitter account tweeted out straight up gibberish, according to Business Insider. It also created a mixtape blasting McDonald's, Burger King and other chains earlier this year. Calling it the #WhopperDetour, the burger joint has even released a video of people showing up at McDonald's, asking for a Whopper and being directed to the competition, to show its promotion in action.



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