Hedi Slimane Appointed Céline Artistic Director

Hedi Slimane

Hedi Slimane, one of fashion's most influential and controversial designers, has been named creative, artistic, and image director of Céline. He will also expand the brand into menswear, couture, and fragrance.

With the exception of its first scent, Vent Fou- a green blend of galbanum, jasmine and rose that launched in 1964-Céline has largely avoided the fragrance space.

Philo, for her part, is rumoured to be headed to Burberry following the departure of CEO and creative director Christopher Bailey this February.

Having pretty much vanished since leaving Saint Laurent in 2016, Hedi Slimane is back.

Given complete control over the project, his followers may finally discover what it means to distill Céline's essence into a covetable glass bottle.

Bernard Arnault, chairman and chief executive of global luxury conglomerate LVMH, said in a statement: "I am particularly happy that Hedi is back within the LVMH Group, and taking the reins of our Céline maison". Philo's final collection will be shown in March, and Slimane's first presentation of men's and women's clothing will take place in September. "I greatly look forward to returning to the exciting world of fashion and the dynamism of the ateliers".

Under Philo, who was named British Fashion Council's Designer of the Year in 2005 and 2010, and the CFDA's International Designer of the Year in 2011, Céline was known for making attractive, androgynous clothing and leather goods for working women-though Slimane's new direction might shift the aesthetic even more toward the millennial demographic. "He will leverage his global vision and unique aesthetic virtuosity in further building an iconic French Maison". Before that, from 2000 to 2007, he was creative director of LVMH-owned Dior Homme, where he created a new slim line aesthetic for men's wear that was embraced by pop stars David Bowie, Mick Jagger and Justin Timberlake. He is now reunited with LVMH's Sidney Toledano in his new role.

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