Your favorite Instagram stories can now live on in your profile

Instagram finally lets you save Stories so people can enjoy them forever

TechCrunch broke the news of Instagram launching an Archive feature for your permanent feed posts in December which was created to let people temporarily or permanently hide their past feed posts in order to deter people from impulsively deleting content they later want back.

Archive will be actived actiomatically and save Stories clips in the same quality you uploaded them at. To get started, go to your Instagram profile where you should see a new "Highlights" section underneath your bio. Once you select a story, you can re-share it to other parts of Instagram - as a post to your profile, say, or as a direct message.

To create a highlight, simply tap the thumbnail with the plus icon. But it isn't just showing fresh, not-yet-vanished ones-it's allowing you to rummage through all your stories, pick favorites and give them names, and then add them to a row at the top of your profile.

With this new feature, Instagram is furthering its initiative to become more attractive to use over competitors' platforms, namely Snapchat who lacks this feature set. That Highlight will appear as a Stories-style bubble atop the profile and play like one big Story when tapped by one of your followers. You should see "Highlighted" selected at the top. While in this mode you can change your cover image, edit the name of an Instagram Story Highlight, and change or remove the stories that are in your highlight. You can have as many highlights as you'd like and even have the power to take them down whenever you wish.

Instagram is rolling out a private archive of the ephemeral stories you have posted in the app. Starting today, Instagram will begin to add your expired stories to the archive feature, which until now has been used only to house photos and videos you no longer want to display on your public profile. Personally, I am super excited this feature is finally here because I hate knowing that stories disappear after 24 hours. Being able to add your best snaps and videos to an Instagram Story Highlight right on your profile means you can decide which stories you want your followers to have access to after they drop off the story feed. Ready to try it out? I suspect brands may like Highlights more than regular users do - they offer a convenient way to package related content together and surface it in a prominent place in the app.



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